I received a well-written, but completely absurd, spam e-mail yesterday. It started out by saying:
“I was looking at websites under the keyword face lift cape coral and came across your site tropicalwebworks.com. I see that you’re ranked #1 on page 18 in google.
I am not sure if you are aware of why you’re ranked this low but more importantly how easily correctable this is.”
My site, tropicalwebworks.com, promotes my website development firm, and it’s located in Punta Gorda. I have nothing to do with face lifts. I don’t have a single client who wants to rank for face lifts. And I don’t particularly target Cape Coral.
Furthermore, there is only one result (count ’em, one) in google for the search allintitle:face lift cape coral. That means that the competition for that term is virtually zero, and I could easily rank for face lift cape coral if I wanted to. Which I don’t.
I really don’t understand the point of sending spam offering to help people rank for search terms that they have no interest in.
And of course, the main take-home point is that reputable search engine optimization firms don’t send you e-mails out of the blue offering to help you rank for worthless keyphrases. If you receive such an e-mail (or phone call), that’s a sign that you should run away.
(Update: Within a couple of hours of posting this entry on my blog, my site was ranking #1 for face lift cape coral in Google! Take that, you spammers!)